Join the Essentia Perfume community
Partnering with us means collaborating on luxurious, high-quality premium perfumes, crafted with care and sourced only from original formulations. Expect a rewarding experience as we highlight the art of fragrance and create captivating content together.
Content Guidelines
Please review and adhere to these requirements before creating content
Posting Requirements
- Minimum posts: 2 Instagram posts and 3 Instagram Stories + 2 TikTok videos
- Platform requirements: Tag @perfume_essentia in all posts on Instagram
- Hashtags: Use #LuxuryOnTheGo
Content Quality Standards
- Photography: Well lit, professional quality with clean backgrounds
- Styling: Align with luxury fragrance aesthetic, dark, elegant, sophisticated
- Product display: Showcase the 10ml travel spray clearly and attractively
- Authenticity: Genuine, honest reviews and experiences only
Timeline Expectations
- First post: Within 7 days of receiving product
- Complete campaign: All required posts within 40 days
- Response time: Reply to brand communications within 24 hours
Disclosure Requirements
- FTC compliance: Include #ad or #gifted in all sponsored posts
- Disclosure placement: Disclosure must appear in the first 3 lines of caption
- Story disclosure: Use Instagram's 'Paid Partnership' tag when applicable
- Honest reviews: Provide genuine opinions, positive or constructive
Brand Representation
- Brand voice: Premium, sophisticated, accessible luxury
- Key messaging: Emphasize portability, quality, and travel-friendly design
- Prohibited content: No controversial topics, offensive language, or competitor mentions
- Accuracy: Verify all product details and claims before posting
Approval + Rights
- Content rights: Essentia may repost your content with credit
- Pre-approval: Submit content for review if requested by brand team
- Edits: Be open to reasonable revision requests
- Exclusivity: No competing fragrance brand partnerships during campaign period